He founded Exact Target and Compendium the former acquired by Salesforce for $2.5 billion and the latter acquired by Oracle for more than $870 million.īaggott said he designed the vertically integrated operation around delivery after seeing first hand the various issues with the typical food-delivery process. And he knows a few things about unicorn businesses. The integrated kitchens, technology and logistics, Baggott believes, could add up to a billion-dollar business. Like much of the industry, the key to the business is the underlying technology. Their answer to the big soggy fry dilemma is delivering faster than the fries have time to steam. “It’s about six minutes, we get really, really disappointed if your food is eight minutes old,” said Founder/CEO Chris Baggott.įrom order to delivery, the average time for the company is just 21 minutes-20 minutes faster than the industry average reported in a Food On Demand and SeeLevel mystery shopping study. When the order of pad Thai, burgers, tacos and/or barbecue is done, it’s handed off to a ClusterTruck driver for an extremely fast delivery. An Indianapolis food-delivery startup called ClusterTruck is tweaking the food-delivery model and taking aim at some of the foundational issues within the space.Įssentially, ClusterTruck is a collection of different menus or “virtual food trucks” that are all cooked in one central kitchen.
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